Project Description
OBJECTIVE: Develop a series of multimedia business profiles for the new “Choose Montana” business attraction website.
The Montana Department of Commerce wanted to relaunch its “Choose Montana” business attraction website, which would feature multimedia content highlighting the successes of businesses started or expanded in Montana. I researched and curated a list of businesses to feature, strategically representing a variety of industries and geographic locations. I arranged and conducted the interviews, capturing video and photography my colleagues would edit into supplemental material, and wrote the first three articles:
My Contribution
- Researched, curated, and pre-screened a list of businesses to profile, balancing geographic and industry distribution
- Conducted and shot on-camera interviews
- Captured on-site photography
- Wrote feature articles
- Formatted the articles into visually appealing website posts
- Directed development of social media and video adaptations